Keba Website Relaunch

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We threw out the whole structure and started from scratch: The newly relaunched Keba website aligned the whole product presentation to customer thinking. Sales is looking forward to finding new customers.

www.keba.com

Uncompromisingly User-Focused Functionality

When drawing money from an ATM, the machine may very well be a Keba. This globally operating Austrian automation company has been around for half a century, excelling in industrial automation as well in the banking and service sector and growing to today´s size of about 1,000 employees.

The company´s headquarter in Linz kicked off the website relaunch project in 2015, intending to boost online contacts and provide sales with as many qualified leads as possible.

Even after all our extensive internal analyses and preparatory work, we found the joint conceptual and design cooperation very helpful.

Marion Sageder, Keba online marketing manager

Usability takes the center stage

The result is an up-to-date web presence of a successful B-2-B company, uncompromisingly functional and target-group-orientated. Lavish imagery meets a technically elegant look&feel. Interactive spaces, hotspots and videos invite viewers to linger on, contextually placed information contacts produce conversion.

New: Green buttons give access to Keba´s six main business fields, providing the main menu of the website.

Dressed to win

With this website relaunch Keba has laid the groundwork for additional digital services like CRM and document management interfaces.

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